Brand with the Best Car Features: Nissan
Find out why Nissan is the 2018 winner of our Brand with the Best Car Features award.

Like most of our awards, this category was decided by feedback collated from a survey of more than 40,000 car owners, all of whom rated their car in 16 key areas. That means an Auto Trader New Car Award is a real stamp of approval from people that live with the car day-in, day-out, and it makes each winner a true consumer champion. Here are just a few of the comments owners made about the features in their Nissan…
- “You get a lot of accessories included in the price without having to pay for each item as an extra that adds thousands to the initial cost. Love the heated seat, the blind spot assistant, the cameras, all the safety features it has, too many to mention. Best car we have ever bought that has everything one needs without the additional costs.”
- “Excellent internal equipment and good design. Very, very comfortable”
- “Well equipped with semi-automation, very easy to drive, secure and easy to park. Smart key access is secure and simple to use.”
There’s a lot more to like about Nissan products than just their features, too, and you can read all about them in our various expert reviews. The thing about technology, though, is that it’s always moving forward, and that means Nissan can’t rest on its laurels if it wants to retain its crown in 2019. It must keep innovating and developing if it’s going to stay on top. Could another manufacturer pip Nissan to the honours next year? If you like your tech and you’re looking for a new car, you can start configuring your brand new Nissan on Auto Trader right now.