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Best Value Brand: Dacia

Find out why Dacia is the 2018 winner of our Best Value Brand award.

This is one of three awards given to a manufacturer rather than a particular model, and it’ll be of little surprise to anyone that our Best Value Brand award goes to Dacia.
Like most of our awards, this category was decided by feedback collated from a survey of more than 40,000 car owners, all of whom rated their car in 16 key areas. That means an Auto Trader New Car Award is a real stamp of approval from people that live with the car day-in, day-out, and it makes each winner a true consumer champion. Not only did owners rate Dacia top in the value-for-money stakes, but two of the top five best value models were also Dacias: the Sandero and the Sandero Stepway. Here are just a few of the comments owners made about their Dacias…
  • “The rear seat is big enough to carry three adults. In a car of that price range, it is brilliant.”
  • “Brilliant value for money.”
  • “Price for a decent new car less than most second hand versions.”
Commenting on Dacia’s win in this category, Auto Trader’s Road Test Editor, Ivan Aistrop, said: “Value is what the Dacia brand is all about, and this award shows that message has really struck a chord with car buyers. After all, everyone likes to feel like they’ve got a good deal, and with a Dacia, you’ve every right to feel as smug as you like. No other car company can offer such aggressive pricing, offering a new-car alternative for buyers on a used-car budget. Long may it continue.”
There’s more to like about Dacia’s cars than just their value, too, as you can see here in our various expert reviews . And although value doesn’t always necessarily mean cheap, you’ll also notice our list of the cheapest cars you can buy new contains two Dacias. If you’re after a new set of wheels, and you like the idea of getting a lot of car for not a lot of cash, you can start configuring your brand new Dacia on Auto Trader right now.