Audi E-Tron SUV (2018 - ) review
The Audi E-Tron is an all-electric premium SUV designed to take on rivals like the Jaguar I-Pace and the Tesla Model X.
The Auto Trader expert verdict: ★★★★★ ★★★★★ 3.8
The E-Tron is a well-made, comfortable SUV that offers a more premium experience than its rivals, but lacks a bit of zing behind the wheel. If you’re looking for excitement, head to the Jaguar and Tesla showrooms. But if you want a really nicely-made electric family car, and you don’t mind spending a bit of money on extras, the Audi E-Tron is well worth checking out.
- Great quality interior
- Air suspension as standard
- Plenty of available features
- Steering wheel controls feel cheap
- Not much excitement behind the wheel
- Much of the equipment is optional
Interested in buying an Audi E-Tron?
How good does it look?
Unlike the more radical designs from Jaguar’s I-Pace or Tesla’s Model X, Audi has played it relatively safe with the E-Tron, as it has a silhouette that’s almost indistinguishable from a regular SUV. It’s slightly longer than the Jaguar, but narrower, and very similar in size to the Tesla.
There are a few details to make it stand out, including big 20-inch alloy wheels with an unusual design, and the option of cameras instead of side mirrors. The E-Tron features electric charging points on both sides of the car, which is a nice practical touch, while standard features include full LED headlights and an electric boot lid.
What's the interior like?
Inside, you’re immediately welcomed by the usual quality we’ve come to expect from Audi. The interior build quality is as good as it gets, and better than the Jag and the Tesla. Only some slightly flimsy buttons on the steering wheel let it down a bit.
It’s got just enough tech to remind you that you’re in a cutting-edge vehicle, such as a 10.1-inch infotainment touchscreen that gives you feedback when you press it, and another 8.6-inch touchscreen below it, although these pick up fingerprints very quickly.
There’s also an instrument display screen instead of old-fashioned analogue dials. The seats are very comfortable and adjust in plenty of different ways to help you find your preferred driving position.
How practical is it?
There’s plenty of space for five adults in the E-Tron, and lots of storage space around the cabin to house cups, bottles and odds-and-ends, including a large space between the front seats.
At 605 litres with the rear seats up, the boot isn’t quite as big as the Jaguar I-Pace, but fold the seats down and you’ll have more room. The E-Tron has space under the bonnet too (as there’s no engine), with 60 litres of space. That's more than you'll get in the I-Pace, but less than the Model X. The Tesla has the added practicality of seven seats, if you want, which the Audi doesn't offer.
What's it like to drive?
Adaptive air suspension is standard in the E-Tron, and while it doesn’t offer the magic carpet-like ride you might expect or hope for, it was comfortable enough during our drive on the car’s launch event. The car is kept flat and composed through the bends, and the steering is nicely weighted. However, our test drive was on very smooth roads in the UAE, so we’ll reserve our final judgement until we’ve had a chance to try it on more bumpy British tarmac.
The E-Tron is a very heavy car, weighing in at nearly 2,500 tonnes. That’s considerably heavier than the I-Pace and Model X, and it shows through the bends. Unlike the Jag and the Tesla, this is not a car built for perky performance, and if you try to get exuberant, the tyres will howl in protest almost immediately. The upside to this bulk is that there’s a sense of solidity to the drive of the E-Tron, which inspires confidence and a feeling of safety.
We had a brief excursion off-road in the E-Tron, and it’ll deal with gravelly paths with no issue. Don’t expect it to be a proper Land Rover-style off-roader though.
How powerful is it?
The E-Tron (or the E-Tron 55 quattro, to give it its full name) is powered by a 95kWh battery that drives two electric motors – one for the front wheels, one for the back – and deliver up to 300kW, which translates to 408 horsepower. However, that’s only when the car is in S (for Sport) mode. In normal D (for Drive) mode, it’s restricted to 360 horsepower to save electricity.
In either mode, the delivery isn’t particularly savage, due to the car’s weight, but it’s brisk and sprightly enough for general cruising, and never feels like it’s struggling for grunt when you need it. Again though, if you want exhilarating acceleration, then look towards Tesla and Jag. Audi promises an official range of up to 248 miles on the new WLTP measurement system. It’s one of the first cars to market that will charge at up to 150kW at the appropriate fast charging station.
How much will it cost me?
The E-Tron is pricier than the Jaguar I Pace, but much cheaper than even Tesla’s entry-level Model X 75D. Both the Audi’s rivals promise slightly better range than the E-Tron, but with the cost of electricity being minimal compared to petrol or diesel, that’s unlikely to make a big difference over the life of ownership. Where the Audi is likely to shine is in resale values, with industry experts predicting a bigger percentage of value retained by the E-Tron over three years than either the Tesla or the Jaguar.
How reliable is it?
The E-Tron runs on all-new technology, so it’s impossible to use past model performance to gauge how reliable it’s likely to be. The best we can do is look at Audi’s recent performance overall, and that’s concerning. JD Power’s 2018 Vehicle Dependability Study puts Audi second from bottom of all the car manufacturers. Combine that with the fact the E-Tron represents new technology, as-yet unproven in the marketplace, and that’s not a particularly encouraging picture. Should anything go wrong, Audi offers a three-year, 60,000-mile warranty on the E-Tron, and an eight-year, 100,000-mile battery warranty.
How safe is it?
The E-Tron hasn’t yet been crash tested by safety organisation Euro NCAP, but Audi historically has a very strong record for safety, so we’d be surprised if it doesn’t score a maximum five stars. Standard safety equipment includes front, side and rear side airbags and two Isofix child seat mounting points in the back, as well as automatic emergency braking. Further systems are available as options.
How much equipment do I get?
There are plenty of clever and cutting-edge features available on the E-Tron, although many of them are paid-for extras. These include some eye-catching side cameras that replace traditional side mirrors and slightly improve aerodynamics for a better range. While these are very glitzy, we found that the screens, mounted in the doors, tended to reflect things inside the cabin and as such weren’t as easy to use as regular mirrors. Cruise control is included, but adaptive cruise – often included on far cheaper cars – is a paid for option, which is a shame in a car that costs more than £70k.
Still, the digital instrument panel and twin touchscreens are included, as is leather upholstery and the air suspension. Further options include larger 21-inch wheels, and several option packs. The Comfort and Sound Pack includes an upgraded Bang & Olufsen sound system and keyless entry, while the Tour Pack includes adaptive cruise control and a traffic sign recognition system.
Because you want an electric, premium SUV that’s as nice inside as possible, and you’re not overly fussed about it being sporty. The Audi is the most premium-feeling electric SUV available, and what it lacks in agility and thrills it makes up for in comfort and features (even if you’ll have to pay extra for some of them).