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Car Brand with the Best Tech 2023 – Tesla

Find out why Tesla is the 2023 winner of Car Brand with the Best Tech

Auto Trader

Words by: Auto Trader

Published on 15 June 2023 | 0 min read

Car brands pack their new cars full of some really impressive tech. To stand out from the crowd, owners need to be impressed by a full array of innovative features that they just can’t get elsewhere.
For the second year in a row Tesla wins our award for the Brand with the Best Tech, beating runners up Mazda and BMW. Setting the trend for minimalist interiors, Tesla continues to impress its buyers with the software on offer. Packed with both practical features, like dog mode for the climate control, and fun extras like video games, there’s something to keep the whole family entertained. Owners praised the Supercharger network, regular over-the-air updates, and the accompanying phone app. One owner described their Tesla as “a technological marvel”, while another said, “The tech is astonishing, full of innovation like the security and cameras, dog mode, and updates over the air.” All these features and more make for a worthy winner of our Best Tech award, well done again Tesla. Return to the New Car Awards homepage