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The Erin Baker Award 2023 – Hyundai Ioniq 6

Find out why the Hyundai Ioniq 6 is the 2023 winner of The Erin Baker Award

Auto Trader

Words by: Auto Trader

Published on 15 June 2023 | 0 min read

Auto Trader’s Editorial Director Erin Baker has exacting tastes when it comes to cars, her taste for luxury needing to be balanced against the day-to-day challenges of busy family life. A strong advocate for sustainability in the automotive sector, she’s also been an early adopter and long-time fan of electric cars.
“I’m looking for a car that can perhaps be summed up as the best new all-rounder to go on sale this year,” she says of the car earning her eponymous award this year. “It has to tick the practical boxes of space, be easy to park, good value for money and have a decent level of kit while also being desirable, with an eye-catching design and cool tech on board. It must also offer a plug-in experience for some electric-only motoring.” A car that achieves all this is a true winner, then. And this year it is … the Hyundai Ioniq 6! As Erin says, Hyundai set itself a formidable challenge improving on the Ioniq 5 - also a winner this year itself – but the distinctive looking Ioniq 6 does just that. Congratulations Hyundai! Return to the New Car Awards homepage