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Imperial Motor Company Ltd

Rating: 5/5(4 reviews)
available 7 days a week

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  • St Leonards-On-Sea
  • East Sussex
  • TN38 9BG

Opening hours

Thursday08:30 - 17:45
Friday08:30 - 17:45
Saturday08:30 - 17:00
Sunday10:00 - 16:00
Monday08:30 - 17:45
Tuesday08:30 - 17:45
Wednesday08:30 - 17:45

About us

We are a private owned company with a personal approach. Each car is carefully selected to meet our very High standards which our customers have come to expect. The majority of our customers have been buying from us for many years and continue to do so. We welcome all customers old and new, so please give us a call to discuss your new car. Imperial Motor Company was first formed in the year 1999 by Kevin Freed and began selling cars ranging from £2,000-£4,000. At that time, Kevin stocked about…

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COVID-19 safety measures

  • Appointment only
  • Social distancing measures in place
  • Contactless collection

We are currently offering test drives and showroom visits by appointment, also home visits where possible all at a safe distance and no contact. We have disinfected all our vehicles with an anti bacterial spray and the showroom areas are continually disinfected. We are able to offer nationwide delivery at very reasonable rates and finance applications can be processed and completed at your home on your computer/device.


  • car gurus top rated dealer 2019/2020

Our services


  • Home delivery
  • Click and collect
  • Live video viewing
  • Part exchange
  • Finance services
  • Contactless transactions
  • Car sourcing
  • Car buying
  • Part-ex price guarantee

Onsite facilities

  • Used vehicle sales



  • St Leonards-On-Sea
  • East Sussex
  • TN38 9BG

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4 customer reviews

5 out of 5

4 customer reviews

  • Sarah S06 Jan 20


    Better then the rest.

    Trust me when I say I know enough dodgy car sales men/dealers, but this isn't one of them. Explained motor in full detail over the phone, even more than I would of (shows honesty) had a laugh with sales manager and decided to leave a deposit as I felt confident in what I had been told. Said he would put a full year MOT on it as it was only 6 months left true to his word, so went over the day after to find a real jem, better then I'd even expected (not that he undersold it just don't want you arriving like"you never told me about that scratch..") test drove asked some questions then bought it.. Really relaxed easy going not trying to sell their granny,, so would I recommend it..? Obviously, thing is not everyone can be pleased we all know how some people are just jobsworths but if say you'll be hard pushed to find better.. thanks to you all. 5🌟 will always recommend you to everyone.

    Imperial Motor Company Ltd14 Jan 20Dealer reply

    Hi Sarah, we're really glad you're happy with the service provided and that you enjoy your car for a very long time! P.S. Steve is delighted he's not a jobsworth and I know he had a great laugh with you. Imperial Motor Company

  • robin A10 Dec 19


    Highly recommended

    A very fair and good price for our PX and honest advice about a replacement that met all of our needs.

    Imperial Motor Company Ltd14 Jan 20Dealer reply

    Hi Robin, thank you for the review, we hope you enjoy your car for years to come! Imperial Motor Company

  • Madi S23 Sep 20

    Awesome and definitely recommend

    What can I say but this company have been absolutely amazing... we have 5 cars in our family and they’re all from here, Steve is very honest and helps out to choose the car that suits you and your needs, true genuine guy.. both of my sisters have now bought cars from here and also really happy. Thankyou guys for all your help and everything you do for us x

  • Darren N25 Feb 19

    One of the most pleasant car sales dealerships

    I can highly recommend Imperial Motor company after amazing service from them last May. I had a particular and fairly rare vehicle in mind and after many viewings elsewhere of low quality vehicles mis advertised I turned to Imperial car sales after seing an advert on AutoTrader. I have owned over 40 cars previously 80% private sale and 20% from vehicle sales. The website is great to navigate, accurate listed vehicles with honest descriptions and great photos. The premises has so much to offer of all size, range, brand and price of vehicle, it wouldn't be hard to find what you are looking for or something better you'd never considered. My viewing was relaxed and very pleasant and for the first time in my experience there was NO hard selling involved. I was able to take as much time as I wished on my own to view the car, test drive the car and see all paper work before making any decisions. Car was serviced valet and MOT before collection with excellent communication.

    Imperial Motor Company Ltd14 Jan 20Dealer reply

    Hi Darren, thanks for the kind words, we're glad you enjoyed your time here and felt relaxed during the process! Imperial Motor Company

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