2025 Product Update
2025 Product Update
Joining the dots
This year has been about brining together people, products, technology and data to join the dots in new ways. We've seen some brilliant things happen from joining up the thousands of actions that happen on Autotrader every day.
Simplifying car buying
Buying a car can be a long and overwhelming process, but our products are making it easier for car buyers to research, find and purchase their next vehicle all in one place.
Simplifying car buying
Category based searching
Looking for something sporty, or something to turn heads? We're using Machine Learning models to help buyers find cars using simplified categories to save them time.
Connecting the entire buying process
Deal Builder is joining up the online and offline steps of buying a car, letting buyers customise their experience to work for them.
Empowering our partners
We've developed the data, technology and audience we can provide to retailers. Through using the power of Autotrader intelligence, we can help our partners source, price and advertise their cars more successfully.
Empowering our partners
Fast and effective advert creation
Co-Driver takes billions of data points about the automotive market and turns them into tools that help our partners create compelling adverts in a fraction of the time.
Introducing 'Buying Signals'
Buying Signals joins up vehicle and behavioural data with AI Machine Learning to inform our partners about a buyer's intent, helping them manage leads on their adverts.
Connecting our colleagues
Hundreds of our colleagues use internal products to access our data and support our partners and consumers. We've made huge strides to make our people and technology more integrated and connected than ever before.
Connecting our colleagues
Simplifying our tools
We've created new, powerful internal tools which can join up journeys across different systems and data sources for our colleagues.
Focusing on the impact
We're using AI to help save time for our people to focus on the high-impact tasks, creating more value for our partners.
What a year! We're incredibly proud of the work our people achieved.
With new products and improvements already being worked on for next year, watch out for our next update.
Join the team
Want to see your work up here? Check out our careers page and see how you can help shape the future of car buying at Autotrader!
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