2024 Product Update
2024 Product Update
Car buying superpowers.
Over the past 12 months, our product teams have been working on new products and enhancements that empower car buyers and sellers to make informed decisions.
It's time to reflect on some of our key achievements and celebrate the amazing work of our people.
Choose your superpower...
X-Ray Vision
Reassuring buyers with vehicle check
We've created our vehicle check product, powered by diverse data which can provide an instant history report on a vehicle to be sure there are no nasty surprises before purchasing.
Huge datasets combined into one product
We integrate data from a huge range of suppliers, such as the police, the DVLA and the BVLRA for historic mileage observations.
We run millions of checks to test the accuracy of this data. We are now so confident in it, we offer consumers a guarantee of up to £30,000 if it's found to be incorrect.
Hyper Speed
Searching made simple
We have made improvements to our search experience which allows car buyers to easily find exactly what they are looking for.
Helping buyers to find their match
Our advert suggestions are showing more accurate recommendations to car buyers as they search, saving them time.
...and saving them time while doing it
We've redesigned our search filters, added labels and simplified our language to make Autotrader's search experience easier to navigate.
Super Intelligence
Turning our data into knowledge
We have developed new AI products which harness the power of Autotrader's vast data and turn it into insightful tools which can make anyone an expert vehicle buyer or seller in an instant.
Useful tools in one simple click
By combining millions of Autotrader datapoints with Generative AI, we support our customers with writing detailed and engaging advert descriptions with a single click.
Highlighting what matters most
By comparing hundreds of thousands of vehicles, Key Selling Points highlights the features of a vehicle which buyers really care about.
Time Travel
Creating clarity in an uncertain market
Our trended valuations forecast the price of vehicles in the retail market. This allows our customers to anticipate changes in the market and adapt with confidence.
Valuations that help make difficult decisions
Through observing over 1 million vehicles and 100,000 daily price changes, we offer an unmatched view of the live retail market.
Trended valuations help our customers understand their profit opportunities and refine their pricing approach, getting visibility of potential risks sooner than ever before.
Trended valuations help our customers understand their profit opportunities and refine their pricing approach, getting visibility of potential risks sooner than ever before.
It's been a year full of great achievements. In a fast-paced retail market that is constantly changing, we are proud to empower vehicle buyers and sellers to make decisions with confidence.
With new products and improvements already being worked on for next year, watch out for our next update.
Join the team
Calling all product, tech and design folks! Check out our careers page, join the team and help us build the next batch of incredible products – it could be your work up here next!
Go to careers pageRead the blog