Terms and Conditions

Leisure Half Price Stock Offer

Last Updated: 14th October 2026

This Half Price Stock Offer is provided subject to the Main Advertising Terms & Conditions, which are incorporated into these Rules by reference.

Terms defined in the Main Advertising Terms & Conditions shall have the same meaning in these Rules provided that, should a term be defined in both the Main Advertising Terms & Conditions and these Rules, the meaning of the term defined in these Rules shall have precedence in relation to the Rules.

    BUSINESS RULES ("RULES")

  1. In these Rules, unless the context otherwise requires, the following terms have the following meanings:
    1. “Advertisers” means existing customers who:
      1. are leisure retailers only (including in Northern Ireland) who currently have an Advertising Agreement with Autotrader and have been invited by Autotrader to join the Half Price Stock Offer; and
      2. and meet the downgrade criteria at paragraph 6 below.
    2. “Baseline Stock” means the contracted number of stock the Advertiser holds as at 23:59 on 14th October, which must not be reduced at any point during the Offer Period to remain eligible for the Half Price Stock Offer;
    3. "Half Price Stock Offer" means the promotion operated by Autotrader which allows Advertisers to purchase stock at a 50% discount of their contracted stock rate;
    4. "Offer Period" means the period starting from when the Half Price Stock Offer is taken up during the Sign-Up Period and continuing for a period of eight consecutive weeks after that; and
    5. “Sign-Up Period” means the period from 1st November 2026 to 30th November 2026; (inclusive).
  2. The Half Price Stock Offer is available to Advertisers who sign-up for the Half Price Offer during the Sign-Up Period, subject to these Rules and the Main Advertising Terms and Conditions. In order to sign up to this Half Price Stock Offer, an Advertiser must contact their Autotrader account manager.
  3. If any individual site in an Advertiser’s group is not eligible for the Half Price Stock Offer, this will not affect the eligibility of the Advertiser’s other sites to participate in the Half Price Stock Offer.
  4. Where Advertisers operate as a group, the Baseline Stock must be maintained across the group during the Offer Period and each site (DID) must maintain its Package for the duration of the Offer Period.
  5. Advertisers will be responsible for adding any additional caravans or motorhomes as part of the Half Price Stock Offer either through Portal, via a stock feed or via AT Connect.
  6. Advertisers will not be eligible for the Half Price Stock Offer (and additional stock will be removed) if the Advertiser has given notice to: (a) cancel or downgrade its Package; and/or (b) reduce its stock below the Baseline Stock on or after 14 October 2026.
  7. [If an Advertiser has given notice to: (a) cancel or downgrade its Package; and/or (b) reduce its stock below the Baseline Stock on or after 14 October 2026, then it may become eligible for the Half Price Stock Offer if it retracts such notice to cancel or downgrade its Package or reduce its stock (as applicable) and returns to its previous Package (or above) and a stock level on or above the Baseline Stock, prior to signing-up to the Half Price Stock Offer provided that the cancellation or downgrade has not been completed in Autotrader's system. Cancellations/downgrades made after 14 October 2026 which have been actioned in Autotrader's system cannot be retracted for the purposes of this clause and the Advertiser will not be eligible for the Half Price Stock Offer.]
  8. Package downgrades are subject to 30 days’ notice period in writing following the end of the Offer Period.
  9. An Advertiser shall only be entitled to take up the Half Price Stock Offer once during the Offer Period. If an Advertiser participates in this Half Price Stock Offer, they will not be eligible to participate in any other offer in conjunction, during the Offer Period.
  10. After the Offer Period has ended, any additional stock added for the Half Price Stock Offer will be removed, unless the Advertiser has requested to keep some or all stock by notifying their account manager in which case such additional stock advertised by the Advertiser will be charged at the full rate card for that stock.
  11. Advertisers shall ensure that individual sites within their group who are eligible for the Half Price Stock Offer shall comply with these Rules, and such Advertisers shall be primarily liable for such individual sites in connection with these Rules.
  12. Communication regarding the Half Price Stock Offer may be received via email, Portal or from the Advertiser’s account manager.
  13. Any associated costs will be detailed via order confirmation and invoice.
  14. Autotrader reserves the right to allow or refuse to allow any Advertiser to participate in the Half Price Stock Offer at its sole discretion, or to remove any Advertiser from the Half Price Stock Offer if Autotrader determines the Advertiser has outstanding late payments in respect of their Advertising Agreement (until such time as such outstanding amounts are paid).
  15. Advertisers cannot advertise stock in connection with the Half Price Stock Offer on behalf of a third party or another Advertiser.
  16. Advertisers that breach these Rules may be charged Autotrader's standard rate card for the duration of the Offer Period in respect of any additional stock (including retrospectively).
  17. Autotrader reserves the right to make changes to these Rules at any time and shall give Retailers at least 15 days' notice of any such changes in accordance with clause 2.4 of the Main Advertising Terms and Conditions.
  18. Autotrader reserves the right to remove or extend this Half Price Stock Offer at any point with immediate effect.