Retail Check
Buy right, price right, sell quicker.
Make better retail decisions faster with Retail Check. Providing Auto Trader's unique insight into vehicles on your forecourt and ones you are looking to buy.
Buy the right stock
With Retail Check you can use Retail Rating to secure the right stock for your forecourt. Choosing the right vehicles can improve days to sell and potentially improve profits.
Price to market
See where your vehicle sits in the market with a a real-time view of Auto Trader Valuations within Retail Check. Giving you visibility into the live retail market, helping you maximise margin on every sale.
Dispose of vehicles sooner
Identify stock that needs to be disposed of sooner by monitoring the Retail Rating and Retail Valuation of a vehicle. Helping you to minimise losses and optimise your forecourt.
Retail Rating explained
Our Retail Rating is a unique measure of how fast a car or van is likely to sell in your location if the vehicle is priced at the market value.
Retail Rating considers a number of factors, including Average Days to Sell and Supply and Demand, to score the vehicle between 1-100. Helping you to make more data driven decisions when buying stock, so you can make more profit.
Competitor view explained
Get an instant view of your competition by seeing how your vehicle stacks up against similar stock.
Competitor view also shares a number of key insights including price position, days in stock and advert quality. Allowing you to adjust your advert based on where you want your vehicle to sit in the market.
Retail Back explained
Thinking Retail Back is the process of starting with the Retail Valuation of a vehicle and taking away expected costs and your target gross margin to reach the maximum price you should pay for a car.
With the Retail Back calculator built into Retail Check you can keep margins under control and maximise every retail opportunity.
Beyond the ad
Insight Masterclasses
High quality adverts, packed with our best practice advice combined with the right visibility is the winning formula to great performance on Auto Trader. Master this best practice and there’ll be no stopping you.
Understanding your metrics
Understand your metrics and how to use them.
Sourcing stock
Discover the most profitable ways to source the right stock
1 Auto Trader observe over 1.3 million cars and vans, 116,000 vehicle updates, 39,000 vehicles added or removed and 20,500 price changes daily. This includes vehicles listed on Auto Trader, over 3,000 retailer websites, retailer forecourts, OEM, fleet and leasing websites, and major auction houses across the UK.