Ultimate Package

Our Ultimate package offers all the great benefits of the Standard package but with an additional week online AND an additional week in the magazine:

• With the additional weeks advertising your advert will be seen by more buyers and you will increase the chances of selling your vehicle.

Standard Package

Maximise your return on investment with our popular standard package. Get all the features of the Basic package plus;

• Your advert will appear on all of our partner sites including Auto Express, Evo, Tiscali & Top Gear giving maximum exposure of up to 14 million* people.
• Your advert will automatically include technical data giving buyers all the information they need and giving you more qualified leads.
• In addition your advert will also feature on our mobile site which is attracting 1million monthly searches and over 300,000 unique users to the site.

Plus the addition of Image Slideshow (ISS) ** the ultimate way to show off your stock:

• You'll get extra standout in the search results and buyers will get a virtual tour of your car so you can highlight all the best bits. Increase your click through rate (CTR) by up to 35% on our standard adverts*** and business will really be looking up.

* (Source: Including Autotrader.co.uk Unique users 10.3 million ABCe March 2008, NRS Jan- Dec 2007 1.377 Million readers and Auto trader partner sites 2.9 million Comscore Oct 2008).

** You need at least 4 photos to activate ISS on your advert.

*** The average CTR for a dealer signed up to nine images and ISS was 8.29%.

Basic Package

Our entry level package puts your advert in front of car buyers now. Using 9 images per advert you can highlight your vehicle's key selling features and increase your click through rate (CTR) by up to 27%*, more interest means more sales!

* On average 1 image drives 5.7% CTR and 9 images drive 8.6% CTR. Source: - Auto Trader Internal research average across all dealer groups. 2007/2008.