Frankfurt: Land Rover DC100
Tuesday 13 September 2011
• New Land Rover Defender due 2015
• Defender Concepts are work-in-progress
• Defender owners invited to offer the opinions
The Land Rover Defender is one of the most recognisable cars on the planet and it’s being dragged into the 21st Century at this year’s Frankfurt Motor Show. The company is presenting two Defenders-in-progress and Adrian Higgins is on hand to gauge reaction.
What is it?
It’s a pair of design studies to start the debate on how Land Rover goes about replacing its iconic Defender 4×4. The Defender is the descendant of the original Landie and the marque is making methodical progress towards production. Land Rover’s Design Director Gerry McGovern has said the DC100 “isn’t a production-ready concept, but the beginning of a four-year journey to design a relevant Defender for the 21st century.”
So is the Defender due a replacement?
You could say that. The current Land Rover Defender has been going for 67 years but with great lineage, comes great responsibility. Probably explains why Land Rover is engaging with existing and potential customers to help create the new vehicle.
What are the two concepts like?
There’s a distinctly more modern, dare-we-say SUV touch to the DC100 which takes a little getting used to and could be a step too far for the no-nonsense work many people will be buying it for. But hey, that’s what concepts are for. The DC100 Sport (the yellow one, pictured above) is another kettle of fish altogether, roof-less, chunky and youth-orientated it’s the Defender that took a year out, started out with one tattoo and then got a whole back’s-worth. Jostling at the stand is a good sign but we’d expect a toning down before the end of the journey.
When will it go on sale?
Not for ages. Land Rover is saying 2015 for production. In the meantime it’s the current Defender or a Jeep Wrangler for any off-road work and fun.
The 2011 Frankfurt Motor Show is on its way to being a historic event, we’ve already been blown away by the pre-show unveil of the Jaguar C-X16 two-seater sports car.
By Web Editor Adrian Higgins