Setting the car priceSetting the right price is vital for a quick sale – too high and you won’t get much interest, too low and you’re giving money away.

There are several ways to set the right price:
• Try our Recommended Sale price tool, which is free and tells you how much similar cars to yours sell for on Auto Trader
CAP Auto Trader valuation will give you the right price taking into account the car’s condition and extra features
Search Auto Trader for cars of the same age, condition, mileage and those with similar extras

There are many things that affect a car’s value, including:
• Make and model
• Age
• Mileage
• Equipment, such as air-conditioning and alloy wheels
• Overall condition
• Colour
• Rarity of model

Remember, dealers price their cars higher as they need to cover their costs and make a profit. Private sellers don’t  have the same overheads, so make sure you price yours in-line with other private sellers.

The key is to price your car just above what you expect to receive, leaving room to haggle – everyone likes to think they’re getting a bargain.

Think about where you want your advert to appear in the search listings. Setting your price at, say, £995 means your advert is unlikely to appear top in the listing of cars for £1,000 and under.

Take into account the price segments but be realistic and don’t overinflate your price – potential buyers will lose interest.

Top tips:

• Get a car valuation to find out its market value
• Compare your car by looking at the price other people are asking for similarly equipped cars on Auto Trader
• Car price guides can give you an indication of your car’s value
• Visit a dealer to get an idea of your car’s trade-in value – anything you get over this will be a bonus


More in-depth selling advice:

Setting the price | Writing a car advert | Taking great photos
Preparing your car for sale | Dealing with buyers
Dealing with canvassers
Closing the deal | Doing the paperwork


How Auto Trader can help:

Value a car
Sell my car