About Dealer Portal

Auto Trader’s Dealer Portal provides dealers with exclusive tools for sales success.

Dealer Portal allows dealers to access specific products, access exclusive statistics and trade stock all in your own personalised Dealer Portal.

As a Dealer Portal user you can also subscribe to a wide range of trade specific products including:

Trader Link; an online dealer network where you can buy and sell stock at trade prices

Dealer Reports; a service that enables you to compare your advert performance against the local and national average

Dealer Directory; Auto Trader’s comprehensive dealer directory with the opportunity to enhance your listing

CAP vehicle valuations

Quick links to your websites, traderlink.co.uk and autotrader.co.uk

The ability to book an appointment with your Auto Trader representative online

View your current stock advertised on autotrader.co.uk and traderlink.co.uk

To take advantage of this opportunity, register or log in on the right